You hand over the catalogue
Brochures, PDFs, price lists, supplier documents, spreadsheets, your existing website pages. Whatever form it is in. Messy is fine and expected.
Industries: Travel agents
A destination matcher built from your own catalogue, on your own website.
Brocklesby specialises in automation for travel agents, and this is the flagship: a branded recommendation tool that only ever suggests trips you actually sell. Your customers answer a few questions, get a shortlist that fits, and land in your inbox as a qualified enquiry instead of drifting off to compare forty tabs.
The flagship offering
Your catalogue, turned into a recommendation engine.
The travel industry's quiet leak is overthinking. Most people who land on an agency website already want to book. Then they open forty tabs, compare everything against everything, lose a week, and eventually book wherever finally made the decision feel easy. A matcher closes that gap. A few questions about budget, dates, who is going and what kind of holiday they are after, and they get a scored shortlist with a clear next step. It does the narrowing your best consultant would do in conversation, before the conversation even starts.
The critical part is that it is built from your catalogue. Not a generic quiz that recommends a destination you cannot book. If you are Mediterranean specialists, it recommends the Mediterranean. If you run small group tours in South America, that is the entire universe it draws from. If you sell worldwide, it uses the lot. Every result is something a customer can actually buy from you today.
How it gets built
You send what you already have. Brocklesby does the rest.
There is no requirement for a tidy database or an API. Most agencies have their catalogue spread across brochures, PDFs, spreadsheets and their own website, and that is a perfectly good starting point.
It gets structured and scored
Every trip and destination is turned into structured data, then scored across the dimensions customers actually choose on: budget, climate, flight time, pace, who it suits, time of year.
You review the scoring
You know your product better than any system does. The scoring is checked with you before anything goes live, because a matcher that recommends badly is worse than no matcher.
It goes on your site, in your brand
Embedded in your own website, styled to your brand, so it reads as your tool rather than a third-party widget bolted on.
Completed quizzes become enquiries
Every result arrives in your inbox or CRM with the customer's budget, dates, party and preferences attached, so a consultant picks up a warm brief rather than a blank enquiry form.
It stays current
Hosted and maintained by Brocklesby, updated as your trips, prices and seasons move, so it keeps working without your team touching it.
What it changes
Why this is worth more than a contact form.
Browsers become enquiries
The people who would have quietly left instead finish a quiz and identify themselves, along with what they want and what they will spend.
It works at 11pm
Most holiday research happens in the evening, when nobody is on the phone. The matcher does the first consultation while you are asleep.
It shows expertise, not stock
A scored recommendation with reasoning positions you as the specialist. A grid of tiles positions you as a catalogue.
Consultants start further forward
Instead of "where were you thinking?", the first call starts at "you liked these three, let me tell you which one I would book".
Nothing recommended is unbookable
Because the engine only knows your catalogue, every suggestion converts into something you sell. No dead ends.
It is genuinely yours
Your brand, your trips, your scoring, on your domain. Not a shared tool your competitors are also using.
See it working
TripCopilot: the live demonstration.
TripCopilot is a live UK holiday matcher Brocklesby AI built as a demonstration project, without a client, a brief or a budget behind it. It covers 464 destinations and 162 multi-stop trips, each scored with budgets, flight times and itineraries, and you can use it right now to see exactly how the experience feels.
That is what a side project looks like. A system built for a paying agency, from your catalogue, with real requirements and genuine time invested, goes further. Treat TripCopilot as the working proof of the mechanism, not as the product you would receive.
What it costs
Custom tier, with nothing upfront.
A branded matcher sits in the Custom tier, typically £20 to £30+ per day depending on catalogue size, how deeply it integrates and how often it needs updating. That covers hosting, maintenance and keeping the data current, not just the build.
The terms are the same as everything else Brocklesby builds: no upfront setup cost, and billing only starts once it is live on your site and you have accepted that it works. Compare that to the five figures and months of lead time a development agency would quote for the same thing.
Beyond the matcher
The admin travel agents also want gone.
The matcher gets attention because you can click it. Most of the hours saved in an agency usually sit in the unglamorous systems behind the inbox, and everything in the full service range applies to an agency too.
Enquiry qualification
Budget, dates, party and preferences captured before you spend a minute, so cold enquiries arrive warm. Inbox management.
Quote follow-up
Travel quotes go quiet all the time. Automated follow-up chases them so bookings do not leak. Automated follow-ups.
Repetitive questions
Best time to go, flight times, rough budgets: answered consistently instead of typed out again. Email automation.
Website chatbot
Destination questions, budgets and booking steps answered on your site around the clock. AI website chatbot.
Review requests
Turn a good trip into a public review automatically, the way GPUsed built 1,000+ reviews. Review requests.
Booking admin
Confirmations, documents and reminders sequenced automatically between deposit and departure. Booking automation.
An honest note
What is proven, and what is bespoke.
TripCopilot proves the matcher works and is live today. A version built from your catalogue and wired into your specific booking and CRM systems is bespoke work that would be scoped, built and tested for your agency first. As with everything Brocklesby builds, there is no upfront setup cost and billing only starts once the system is working and accepted.
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